As regards to this area, Eikasía Public Relations cooperates with Luigi Norsa & Associati, (www.luiginorsa.com), agency whose activity is focused on preventing and managing the emergencies.

On the base of a long term professional experience gained by assisting companies and public organizations in facing critical situations, the Luigi Norsa & Associati has developed models of strategic management and products capable to assist the managers in facing effectively the issue and Crisis Management themes.

Eikasía Public Relations and Luigi Norsa & Associati are skilled to take care of accurate Crisis Management activities, following phases that are connectable to the following:

• Risk Management and Crisis Management (Risk & Crisis Communication):
  
  • Thorough study of the company in search of the weaknesses;
    
  • Research on the audience in order to comprehend the problems' perception;
    
  • Evaluation of the probability of a happening of a critical situation;
    
  • Possibility of action to face it;
    
  • Communication activity to limit the risk perception, with particular regards to the different types of interlocutors;
    
  • Setting of tools needed in case a crisis happens;
    
  • Creation of the Crisis Management Team;
    
  • Election of a spokesman;
    
  • Creation and update of a Crisis Manual, containing Crisis and Emergency plans, procedures and activities to be adopted in case of emergency or crisis;
    
• After-crisis management, that is the organization both of meetings and seminars to which all the company staff participates, and of periodical simulations to verify the skills and cleverness in acting.